To get started with Google Analytics, these are steps to follow:
This article elaborates about the various proven ways in which a website SEO performance can be boosted with Google Analytics.
Also Read: Significance of SMO services
When the prime goal of SEO is to drive organic search, one of the successful ways to do it is to find the high-converting pages and revamp them.
To find high-converting pages, the user must go to:
Acquisition> Search Console> Landing Pages.
The SERP button can be used to compare the page’s SEO metrics with those of the competitors.
Other ways to improve high-converting pages are:
To make Google Analytics track the internal site searches, the following measures can be done:
It might not be impossible, but it is a highly tedious job to manually monitor for issues. Creating a new allows one to automatically monitor the dips and spikes in organic traffic, which is one of the main parameters that indicate the success of a website. It also indicates if the traffic spike is driven by the correct usage of keywords. If that is the case, then the same success formula can be used for all the other pages.
The 404-Page not Found error is an inevitable aspect that can be monitored with Google Analytics.
When the proper 404 alerts are set, it is easy to ascertain what caused the 404. It could be caused by a typo or by any external or internal links pointing to the URL.
Making mistakes with Google Analytics can cost you plenty of time and effort to get things back on track. It may also lead to bad business and marketing decisions.
Here are some common by huge mistakes one should avoid at all costs while dealing with Google Analytics:
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